Foundations of Book Studies
Study Cycle: 1
ECTS credit: 6
Lecturer(s): izr. prof. dr. Blatnik Andrej
Typology of book publishing houses and their ownership and organisational structure; basics of editorial work; basics of book marketing and the specifics of books as market goods; ways of selling the books; bookstore comissions; permanent costs in book publishing; value-added tax and book publishing; the concept of free and fixed book prices; the concept of copyrigh and its use in publishing, book trade and librarianship; the difference between moral and material author's rights; international trade with copyright; international cooperation in book publishing; piracy in the contemporary information society; international approach towards the protection of creativity.