The Basics of Book Markets
Study Cycle: 1
Lectures: 30
Seminars: 15
Tutorials: 0
ECTS credit: 6
Lecturer(s): izr. prof. dr. Vogrinčič Čepič Ana, prof. dr. Kovač Mihael
• Methodology for book market research.
• Differences between large and small European book markets.
• Indicators of the efficiency and competitiveness of book markets.
• Overview of current research on book markets in the EU and the US. D
• Differentiation and segmentation in European book markets.
• Bestsellers and methodology of bestseller research.
• Translations and book markets.
• The role and importance of digital book markets.
• Literary agents and literary scouts.
• Globalisation of the book markets.
• The impact of libraries on book markets.
• Research on the Slovenian book market and its specifics in comparison to book markets in other developed countries.
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Kovač M. and Wischenbart R. (2019). ‘Globalization of Book Markets’, in The Oxford Handbook of Publishing, ed. A. Phillips and M. Bhaskar (Oxford: Oxford University Press) COBISS.SI-ID - 69668962
The Oxford Handbook of Publishing, ed. A. Phillips and M. Bhaskar (Oxford: Oxford University Press. COBISS.SI-ID - 69668962
Rugelj, S. (2019). Krčenje. Diktatura trga, erozija duha in slovensko knjižno založništvo 2008-2020. Ljubljana: Cankarjeva založba. COBISS.SI-ID - 301705984
Kovač, M. in Gregorin, R. (2016). Ime česa je konec knjige. Ljubljana: Cankarjeva založba. COBISS.SI-ID - 286899968