Department of SociologyDepartment of Library and Information Science and Book Studies

Setting up a Reading Motivator in the Digital Age: Introducing New Approaches of Reading for Pleasure Pedagogy in Primary School (MORE)

Setting up a Reading Motivator in the Digital Age: introducing New Approaches of Reading for Pleasure Pedagogy in Primary Schools (MORE)

About the project

Title of the project Setting up a Reading Motivator in the Digital Age: introducing New Approaches of Reading for Pleasure Pedagogy in Primary Schools (MORE)  
Project number 2022-1-SI01-KA220-SCH-000087839  
Project and Action Type Erasmus+, KA220-SCH - Cooperation partnerships in school education  
Project duration 31. 12. 2022 – 30.12. 2025  
Project coordinator Assist. Prof. Ana Vogrinčič Čepič  
Project coordinator University of Ljubljana, Faculty of Arts (Slovenia)  
Participating organizations Turku University (Finland)  
  Turku City Library (Finland)   
  Italian Literacy Association (Italy)   
  Ljubljana City Library (Slovenia)  

Project Outline
In many European countries, research (PISA, PIRLS) has shown a significant decline in reading motivation in the 10+ age group. Low motivation for reading leads to unsatisfactory levels of reading literacy but also to low academic achievement, and lack of social and cultural participation.

By focusing on students 9 – 11 years of age, the project addresses the worrying trends by

1. acknowledging diversity (a variety of school and family settings, curricular specifics, reading experiences, a wide range of genres and formats in print and e-version etc),
2. studying the ways of introducing more possibilities for reading for pleasure in schools (which is an effective strategy to ascertain academic success),
3. proposing innovative approaches to encourage reading for pleasure and expanding the possibilities of good reading experiences in the digital age.

The research will be based on Reading for Pleasure Pedagogy (RfP). While taking into account different reading profiles, thorough research will be carried out to design a balanced theory and practice, and to create pedagogy for enhancing the reading of diverse readers.

Reading motivators will be introduced as a novelty, bridging the curricular and extracurricular programmes and activities. By organising workshops and offering individual consultations, they will encourage primary school students to read, and will cooperate with their teachers, school librarians and any other interested party, with the aim of introducing and implementing the newly designed Reading for Pleasure Pedagogy.

First, a typology of reading profiles of elementary school students will be created based on an e-questionnaire.
Selected librarians, specialized in children's and YA literature, will be trained to act as reading motivators.
Reading profiles will serve as a key reference for creating various ‘reading pathways’ for encouraging students into reading according to their interests, abilities and motivations.
Then, a series of workshops for students aged 9 – 11 will be offered, and seminars for teachers and/or interested school staff.
The key evaluation phase will round up the project.
Project findings and materials will be disseminated throughout.

Expected Impacts

The project aims to empower each student with a good reading experience.

  • A better understanding of the importance of Reading for Pleasure in the digital age, and its impact on the students' social and academic life will help pave a path to books and reading according to the students’ reading profiles, their wishes and needs.
  • The full potential of reading motivators as drivers of reading for pleasure motivation will be realised through stronger, formal and possibly permanent links between educational institutions and reading motivators.
  • The knowledge generated through research and practical workshops will inform the design of (e-)materials (handbooks and guidelines for the practitioners), and the publication of academic articles to enable further research.


  • typology of reading profiles (for 9 to 11 year olds) and accompanying reading pathways
  • materials and guidelines for educating the reading motivators
  • handbook of good practices in reading for pleasure pedagogy for primary school students

Project coordinator
Assist. Prof. Ana Vogrinčič Čepič (University of Ljubljana, Faculty of Arts, Department of Sociology, Department of Library and Information Science and Book Studies, Slovenia)

Slovenian Team

Project leader
Assist. Prof. Ana Vogrinčič Čepič (University of Ljubljana, Faculty of Arts, Department of Sociology, Department of Library and Information Science and Book Studies)

Project members
Assistant Veronika Rot Gabrovec (University of Ljubljana, Faculty of Arts, Department of English)
Prof. Sonja Pečjak (University of Ljubljana, Faculty of Arts, Department of Psychology)
Assist. Prof. Tina Pirc (University of Ljubljana, Faculty of Arts, Department of Psychology)
Senior Bibl. Mojca Žaberl (University of Ljubljana, Faculty of Arts, Department of Sociology)
Senior Bibl. Mateja Lesar (City Library Ljubljana, Professional associate for education)

Finish team

Project leader
Adjunct Prof./Senior Lect. Juli-Anna Aerila (University of Turku, Faculty of Educational Sciences, Department Teacher Education)

Project members
Service Manager Sanna Hernelahti (Turku City Library)

Italian team

Project leader
Adjunct Prof./Senior Lect. Tiziana Mascia (Associazione Literacy Italia)

Project members
Adjunct Prof./Senior Ugo Guidolin (Associazione Literacy Italia)
Senior Bibl. Francesco Grande (Associazione Literacy Italia)
Senior Bibl. Valentina Bondesan (CSBNO)

Assist. Prof. Ana Vogrinčič Čepič

VOGRINČIČ ČEPIČ, Ana. Kako lahko zapeljujemo v branje skozi pogovor in poučevanje. Otrok in knjiga : revija za vprašanja mladinske književnosti, književne vzgoje in s knjigo povezanih medijev. 2021, letn. 48, št. 112, str. 95-107. ISSN 0351-5141. [COBISS.SI-ID 96440835

VOGRINČIČ ČEPIČ, Ana. Branje kot prostorska praksa : odnos bralcev do neposrednega fizičnega prostora branja. V: SAMIDE, Irena (ur.), VIRANT, Špela (ur.). Prostor = Space. Ljubljana: Znanstvena založba Filozofske fakultete: = University Press, Faculty of Arts, 2019. 13, [št.] 2, str. 163-183. Ars & humanitas, 13, 2. ISBN 978-961-06-0283-5. ISSN 1854-9632., DOI: 10.4312/ars.13.2.163-183. [COBISS.SI-ID 70932322]

VOGRINČIČ ČEPIČ, Ana, KOTRLA TOPIĆ, Marina. If you read at home, it's more relaxed, there are no limits : insights into domestic reading practices of Croatian and Slovenian university students. Literacy. 2021, vol. 55, no. 3, str. 181-190. ISSN 1741-4350., DOI: 10.1111/lit.12251. [COBISS.SI-ID 62495491], [JCR, SNIP]

VOGRINČIČ ČEPIČ, Ana, KUZMIČOVÁ, Anežka, DIAS, Patrícia. Vpliv fizičnega prostora in družbenega okolja na bralno izkušnjo : izsledki študije šestih fokusnih skupin = Reading experience and the impact of physical and social environment : a study of six focus groups. Knjižnica : revija za področje bibliotekarstva in informacijske znanosti. [Tiskana izd.]. okt. 2018, 62, [št.] 3, str. 51-67. ISSN 0023-2424. [COBISS.SI-ID 68560738]


Assistant Veronika Rot Gabrovec



Prof. Sonja Pečjak

PEČJAK, Sonja, BUCIK, Nataša, GRADIŠAR, Ana, PEKLAJ, Cirila (2006). Bralna motivacija v šoli : merjenje in razvijanje [Reading motivation in school: measurement and development]. 1.izdaja. Ljubljana: Zavod Republike Slovenije za šolstvo. ISBN 961-234-578-3, ISBN 978-961-234-578-5. [COBISS.SI-ID 229401344]

PEČJAK, Sonja (2012). Psihološki vidiki bralne pismenosti : od teorije k praksi  [Psychological aspects of reading literacy: from theory to practice]. 1. izd. Ljubljana: Znanstvena založba Filozofske fakultete,  Zbirka Razprave FF. ISBN 978-961-237-401-3. [COBISS.SI-ID 261427456]

PEČJAK, Sonja, KOLIĆ-VEHOVEC, Svjetlana, PODLESEK, Anja (2014). Models of reading comprehension for primary school students. V: GALMONTE, Alessandra (ur.), ACTIS-GROSSO, Rossana (ur.). Different psychological perspectives on cognitive processes : current research trends in Alps-Adria region. Newcastle upon Tyne: Cambridge Scholars Publishing, ISBN 978-1-4438-5628-7, ISBN 1-4438-5628-2. [COBISS.SI-ID 56792418]



Assist. Prof. Tina Pirc

PEČJAK, Sonja, PODLESEK, Anja, PIRC, Tina. Model of reading comprehension for 5th grade students. Studia psychologica. 2011, vol. 53, no. 1, str. 53-67, ilustr. ISSN 0039-3320. [COBISS.SI-ID 45449314]

PEČJAK, Sonja, PIRC, Tina. Ali se oblikuje bralno razumevanje pri dekletih drugače kot pri fantih?. Pedagoška obzorja : časopis za didaktiko in metodiko. 2010, letn. 25, št. 2, str. 51-66. ISSN 0353-1392. [COBISS.SI-ID 42951010]

PEČJAK, Sonja, BUCIK, Nataša, PEŠTAJ, Martina, PODLESEK, Anja, PIRC, Tina. Bralna pismenost ob koncu osnovne šole : ali fantje berejo drugače kot dekleta?. Sodobna pedagogika. mar. 2010, letn. 61, št. 1, str. 86-102. ISSN 0038-0474. [COBISS.SI-ID 247712]



Adjunct Prof./Senior Lect. Juli-Anna Aerila

Edited book (peer-reviewed)

Moran, K. J. K. & Aerila, J.-A. (2019) Story in the Lives of Children: Contributions of the Narrative Mode.  New York: Springer.

Chapters in edited peer-reviewed book

Aerila, J.-A., Lähteelä, J., Kauppinen, M., & Siipola, M. 2021. Holistic Literature Education as an Effective Tool for Social-Emotional Learning. In J. Tussey & L. Haas (Eds.), Handbook of Research on Supporting Social-Emotional Learning Through Literacy Education. Pennsylvania, USA: IGI-Global, 26–49.

Aerila, J.-A. & Kauppinen, M. (2020). StoRe – Stories make readers. Enhancing the Use of Fictional Literature with Multilingual Students. In G. Neuokleous, A. Krulatz. & R. Farelly (Eds.) Handbook of Research on Cultivating Literacy in Diverse and Multilingual Classrooms. Hersley, P.: IGI-Global.

Merisuo-Storm, T. & Aerila, J.-A. (2018). Boys’ reading skills and attitudes during the first six school years. In Baldwin, P. & García, P. O. (Eds.) Reading motivation and achievement differences between boys and girls. New York: Springer


Aerila, J.-A., Lähteelä, J., Mäkelä, T. & Kauppinen, M. (2020). Enhancing the Readership of Teacher Students with Digital Book Subscription Services. International Journal of Digital Literacy 11(2).

Aerila, J.-A. & Merisuo-Storm (2017) Emergent Readers and the Joy of Reading: A Finnish Perspective. Creative Education 8(15) 2485-2500.        

Merisuo-Storm, T. & Aerila, J.-A. (2016). Providing skills and support to primary school pupils in content-area reading. International Journal for Cross-Disciplinary Subjects in Education, 7(3).



Adjunct Prof./Senior Lect. Tiziana Mascia

Mascia, T. (2023). MEL: Model for Literacy Education: Teacher education and professional development in literacy teaching. In P. Falzetti (Ed.), The school and its protagonists: the teachers. V Seminar “INVALSI data: a tool for teaching and scientific research” (Invalsi per la ricerca. Studi e Ricerche, pp. 41–61). Franco Angeli. Available from:

Todaro L., Mascia T. (2022), Libri per ragazzi: formazione della coscienza ecologica e trasformazioni correnti negli ambiti della non-fiction, Italica Wratislaviensia, 13(2), 131–148. Available from:

Mascia, T. (2021). Sviluppi della letteratura di divulgazione scientifica giovanile e prospettive attuali, in L’evoluzione della letteratura giovanile dal secondo dopoguerra a oggi, Numero monografico Pagine Giovani, 2–3 (178). Available from: 

Mascia, T. (2020). Percorsi del lettore. Teorie e buone pratiche per la formazione. Avellino: Edizioni Sinestesie. ISBN: 978-88-31925-60-0 ebook. Available from:


Web page of the project Web page of the project January 2023 Project coordinator team FF
Lectures at Faculty of arts Lectures at Faculty of arts October 2023 dr. Ana Vogrinčilč Čepič FF live
Lectures at Faculty of arts Lectures at Faculty of arts October 2023 dr. Tina Pirc FF live
Round table, Frankfurt Book Fair Round table, Frankfurt Book Fair 18.10.2023 dr. Veronika Rot Gabrovec FF live
Lecture for principals of slovenian primary schools and highschools Lecture for principals of slovenian primary schools and highschools November 2023 dr. Sonja Pečjak FF live
Knjižničarske novice Letno projektno srečanje projekta MORE: Bralni motivatorji v digitalni dobi: novi pristopi za spodbujanje branja za užitek v osnovni šoli je letos v septembru potekalo v Ljubljani November 2023 Mojca Žaberl, Mateja Lesar FF, MKL link
Web page project presentation Web page of Literacy Italia Februar 2023 dr. Tiziana Mascia ALI
National Action Plan for the Promotion of Reading in Schools. Program for the Training Course in the Marche region for School Library Representatives La motivazione alla lettura nei giovani March 2023 dr. Tiziana Mascia ALI
Educare alla lettura con il reading workshop. Metodo e strumenti per la scuola primaria e secondaria Motivare alla lettura  March 2023 dr. Tiziana Mascia ALI Erickson conference in Trento (Italy)
Training course for Teachers Motivare alla lettura (corso 9) March 2023 dr. Tiziana Mascia ALI
Conference at Bologna Children's BookFair Fare scuola con le storie. La ricerca sull'educazione alla lettura March 2023 dr. Tiziana Mascia ALI
Regional training for School Libraries in Emilia Romagna. Come motivare alla lettura: il circolo virtuoso del lettore April 2023 dr. Tiziana Mascia ALI
Conference on Literacy in Sheffield Profiling Readers to Structuring Educational Paths: Guiding Principles for Effective Programs Promoting Reading Motivation and Literacy June 2023 Tiziana Mascia & Juli-Anna ALI
Seminar in the municipality of Venice Presentation Literacy per la cittadinanza attiva: esperienze, idee e futuro September 2023 dr. Tiziana Mascia ALI
Training course for Librarians Bibliotecari consulenti di lettura October 2023 dr. Tiziana Mascia ALI
Lectures at Faculty of Education at University of Urbino Formare lettori indipendenti/Cultivating independent readers  October 2023 dr. Tiziana Mascia ALI
Web page project presentation Italian schools Web page of Literacy Italia October 2023 dr. Tiziana Mascia ALI
Communication on Social media Facebook page of Literacy Italia October 2023 dr. Tiziana Mascia ALI


In February, we successfully held an introductory meeting with partner organisations. We are pleased to collaborate with the University of Turku, Italian Literacy Association, Turku City Library and Ljubljana City Library.


A three-day annual meeting of the program group was held between September 11 and 13, 2023. The meeting was organized by the Faculty of Arts (FF), which is also the project coordinator. The project leader, dr. Ana Vogrinčič Čepič, and the Slovenian part of the team (dr. Sonja Pečjak, dr. Tina Pirc, dr. Veronika Rot Gabrovec and Mojca Žaberl) hosted colleagues from the partner organisations, dr. Juli-Anna Aerila from the University of Turku and dr. Tiziana Mascia, director of the Italian Literacy Association.

The meeting lasted three days and took place mainly at the Faculty of Arts. The focus of the meeting was on the preparation of an online questionnaire for children that will be the basis for developing a typology of different profiles of child readers, which is one of the main goals of the project. On Tuesday, September 12, we had a working meeting with Ms. Matej Lesar from the Slovenian partner organisation Ljubljana City Library (MKL). We met with librarians from MKL who will be trained as reading motivators as part of the project and will try to get as many children as possible to read using new approaches.


Some photos from the meeting discussions

Filozofska fakulteta


Filozofska fakulteta


Mestna knjižnica Ljubljana


Mestna knjižnica Ljubljana




















Research project is co-funded by European Union

Partner organisations